One of the upcoming stars in the online marketing world is Revenue Sharing, and I am getting involved with it right from the beginning.
How does it work?
Well, you've seen all those Ads by Google and various other advertising blocks on websites. They all earn money for the site owner.
But what if the site is an article site? Much of the content is contributed by other people. They get links back to their own site on every article they submit, so it's a fair exchange. This becomes even more important as the article site gains ground and earns itself a high Google PageRank.
The problem is that there are so many article sites out there, which one do you choose? Some colleagues and I have come up with a solution to that dilemma.
We share the revenue earned from ads placed on our site with the authors.
Every time their article is viewed, the ads displayed alongside it belong to the author; not to the site owner. So if that author writes popular articles, they'll get more views and therefore, more ad exposure.
We will be charging a small fee for each post that the author makes, but that money will be used to promote the website, and bring the articles more traffic.
Furthermore, authors will be offered the ability to automatically generate and send a newsletter based on their own articles to their subscribers. So it doesn't just bring in advertising revenue; it builds a list as well.
We'll be launching very soon.
I'll keep you posted...
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